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Set Up Google Analytics via Google Tag Manager

Gain valuable insights into your website traffic by setting up Google Analytics 4 on your Zeevou website. This guide provides a step-by-step process for creating a GA4 property and adding your Measurement ID to Zeevou to enable data tracking and analysis.

Google Analytics is a powerful tool allowing for the automatic transfer of data without the need for manual input. 

Setting up Google Analytics 4 (GA4) for your Zeevou-managed site involves creating a GA4 property, adding a data stream, and integrating the GA4 code into your Zeevou site management. Follow these steps to get started:

Step 1: Create a Google Analytics 4 Property

  1. Sign into Google Analytics:

    • Go to Google Analytics.

    • Sign in with your Google account. If you don’t have one, you’ll need to create it.

  2. Create a New Property:

    • Click the Admin gear icon in the lower-left corner of the page.

    • In the Property column, click Create Property.

    • Enter a name for your property (e.g., Zeevou Site Analytics).

    • Select your reporting time zone and currency.

    • Click Next.

  3. Set Up a Data Stream:

    • Choose the platform for your data stream. For a website, select Web.

    • Enter your website URL and a name for the stream (e.g., Zeevou Website Stream).

    • Click Create Stream.

Step 2: Obtain Your Google Analytics 4 Measurement ID

  1. Copy the Measurement ID:

    • After creating the data stream, you will see a page with your stream details.

    • Locate and copy the Measurement ID (formatted as G-XXXXXXXXXX).

Step 3: Add Google Analytics Code to Your Zeevou Site Management

  1. Access Zeevou Site Management:

    • Log into your Zeevou account.

    • Navigate to the Marketing -> General Settings tab -> Site Management -> Google Tracking and Analytics card -> Tag Management ID.

    • Paste the Measurement ID (formatted as G-XXXXXXXXXX).

By following these steps, you’ll have successfully set up Google Analytics 4 on your Zeevou-managed website. This integration will enable you to track and analyse your website traffic, helping you make data-driven decisions to optimise your site and enhance user experience.

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