---
title: "3.1.5 Create Promotions and Discount Codes (Optional)"
description: "Set up discount codes and promotional offers to drive direct bookings, reward loyal guests, and increase bookings during low-demand periods."
url: https://support.zeevou.com/en-gb/articles/130-315-create-promotions-and-discount-codes-optional
collection: "3.1 Configure Your Pricing"
updated: 2026-11-01
language: en-gb
---

# 3.1.5 Create Promotions and Discount Codes (Optional)

Set up discount codes and promotional offers to drive direct bookings, reward loyal guests, and increase bookings during low-demand periods.

Promotions help you control pricing strategically and encourage more direct reservations. You can create percentage or fixed-amount discounts with specific conditions and usage limits.

## Do You Need This?

**Yes -** if you want to offer guests a discount based on specific conditions, run a promotional offer, encourage longer stays, or create a voucher code.

**No -** if you are not offering any discounts at this stage. You can continue to [**configuring your taxes**](https://support.zeevou.com/en-gb/articles/101-configure-taxes-optional.md).

* * *

## Create a Promotion

1.  Navigate to **Pricing > Promotions**
    
2.  Click **Create a Promotion** in the top-right corner
    

**Important:** For percentage-based promotions, the discount only applies to fees that have "Included in Nightly Price" enabled in your rate plan.

![](https://files.gleap.io/pf/gattachments/DtAbPDVqlWN31GUW9v2vfkriHrvYftcEascRIu0BSQU6D7dX6LS9igTAwyGxbRzApsoCtER28XS.png?v=1&k=a&s=api&e=1794096000&sig=oPFnwULFZo8nm8n1clsOjFu6Nmo9WabHszG9zZNCWaQ)

* * *

## Configure Your Promotion

Complete these five sections:

### 1\. General Info

-   **Internal Name:** A unique name for your reference
    
-   **Discount Type:** Choose Percentage or Fixed Amount
    
-   **Discount Amount:** Enter the value
    
-   **Description:** Add internal notes (optional, not visible to guests)
    

### 2\. Conditions

Toggle on any conditions you want to apply:

-   Minimum nights
    
-   Minimum guests
    
-   Booking date range
    
-   Arrival date range
    
-   Other restrictions
    

### 3\. Marketing Info

Make your promotion visible to guests:

-   Toggle on **Display Marketing Information**
    
-   Add a **Marketing Title** for your Direct Booking Website (optional)
    
-   Add a **Marketing Description** to explain the discount (optional)
    

### 4\. Settings

-   **Promotion Limit:** Toggle on to set how many times this promotion can be used.
    
-   **Voucher Code:** Create a code guests must enter to receive the discount.
    
-   **Promotion Stacking:** Allow multiple promotions to be combined (optional).
    

**_Note:_** You can only enable Promotion Limit OR Voucher Code, not both.

**Managing Voucher Codes:**

-   Click the Delete icon to remove a code
    
-   If unused in bookings: click **Remove**
    
-   If used in bookings: click **Decrease Limit** instead
    

### 5\. Allocation

Choose where your promotion applies:

**Sources:**

-   **Direct Websites and Manual Bookings** - Applies only to bookings through your website or manually created in Zeevou
    
-   **Channels** - Applies to OTA bookings (Connection Type A only)
    

**_Note 1:_** Promotions created in Zeevou are supported in a channel only when that channel has no limitation on accepting promotions. Currently, promotions created in Zeevou for Type A connections can only be applied in Airbnb, VRBO, and HomeToGo.

**_Note 2:_** If a promotion created in Zeevou includes any of the conditions below, it cannot be published on OTAs:

1.  Fixed Amount Discount
    
2.  Accommodation Price
    
3.  Number of Guests
    
4.  Booking Date Range
    
5.  Arrival Date Range
    
6.  Voucher Code
    

**Rate Plans:**

-   **All Possible Rate Plans** - Automatically applies to all existing and future rate plans
    
-   **Specific Rate Plans** - Choose which rate plans to include
    

**_Note:_** Selecting "All Possible Rate Plans" means future rate plans will automatically include this promotion.

* * *

## Manage Your Promotions

**From the Promotions Dashboard:**

-   Click the **three dots** under Actions to View or Delete
    

![](https://files.gleap.io/pf/gattachments/YIMLYYkdBDWiZRKvpQf4UOYsmcPAy12T9bcEUcQ1KDq3LKRdX3Rhq9XjItYCIRLe5dwI4FNzFij.png?v=1&k=a&s=api&e=1794096000&sig=oXAWBdndc_VII2p5zE8iFoT92ehu-LJggjqjLEsbtys)

-   **Hover** over a promotion and click the **pencil icon** to edit the Name or Discount
    

![](https://files.gleap.io/pf/gattachments/CJlXyi63ppux3HQshOFgLczW53c4em3yIvqgy63OYGEU2gbseicm3vYIAXB2VjpQSKxfSD5gKNY.png?v=1&k=a&s=api&e=1794096000&sig=cyK6St4ptA27ACQXIin6Q4Hsn_FHvtabXWc0EQds3l8)

-   Click the **columns icon** to customise what information displays in the table
    

**To add long-stay discounts to your website:**

-   Go to Pricing > Promotions in your Zeevou dashboard.
    
-   Click New Promotion.
    
-   Set a Minimum Nights condition based on your desired long-stay threshold.
    
-   Under Apply To, select the rate plans you want the discount to apply to.
    
-   Save the promotion.
    

Once created, the discount will automatically apply to eligible bookings made through your direct website.

* * *

## Last-Minute Price Drops

To offer a discount for bookings made within a certain number of days before check-in (e.g., within 5 days), follow these steps:

1.  Go to **Pricing > Pricing Rules** in your dashboard
    
2.  Click **Create a Pricing Rule**
    
3.  Choose the **‘Last Minute Bookings’** rule type
    
4.  Set the condition — specify the number of days before check-in (e.g., 5 days)
    
5.  Add your discount — enter the percentage or fixed amount you want to offer
    
6.  **Save** the rule.
    

Once your promotions and discount codes are set up, continue to configuring your taxes.

[**Configure Taxes→**](https://support.zeevou.com/en-gb/articles/101-configure-taxes-optional.md)